B2B Selling In The Age Of The Mega-Platform

Synopsis The rise of online “mega-platforms”, a small number of sites controlling huge amounts of the internet, is obsoleting traditional Sales and Digital Marketing leadership roles to make way for a new Chief Growth Officer. CGOs drive huge sales growth by combining sales, marketing, operational, entrepreneurial and data expertise and they see traditional marketing and… Read More B2B Selling In The Age Of The Mega-Platform

4 Steps To Profitability For Your Startup in 2017 And Why You Should

Startups around the world have been building their 2017 strategic plans and presenting them to boards, investors and senior teams. Behind the graph-stuffed PowerPoints and Excel lies a crucial question. Will you be profitable in 2017? I argue that most firms don’t need to choose growth over profits and can (and should) pursue exponential growth… Read More 4 Steps To Profitability For Your Startup in 2017 And Why You Should